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#ScaledownCancer: How Cancer Research UK is challenging obesity in Scotland

Scotland’s Weight

Normal weight is no longer normal. In Scotland, more people are overweight or obese than a healthy weight. The impact of this on our nation’s health and well-being now and into the future is not easily overstated. And general understanding and awareness of this problem has certainly shifted in the past couple of years, which is always a good start. At Cancer Research UK we have a particular interest. If you don’t smoke, then maintaining a healthy weight is most important thing you can do to stack your odds against cancer. Overweight and obesity is linked to 13 cancers and it’s now a top priority for us.

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A Year and a Blog

Everyone said you have to write a blog… but I thought that with four newsletters, a constant flow of tweets, Instagram, Pinterest and Facebook – that blogging might just be overkill for the SCPN communications.

So we have given it a go and our stats so far show that the site has been viewed 4,185 times by 2530 people since January 2015.  Although viewers have mostly been from the UK (80%), people from 55 countries have read one of more of the posts.These include people from USA, Australia, Canada, Ireland, Germany, New Zealand and as far afield as Panama, Ghana, Chile and Myanmar.

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